You might know Wai Ariki Hot Springs and Spa as the Rotorua icon known for its striking architecture, deep Ngāti Whakaue culture, celebrity visitors and glowing guest reviews, currently rated 4.8 from more than 1k Google reviews. From comedians and musicians to international film stars, Wai Ariki has become a must do experience for visitors seeking cultural wellness in Aotearoa New Zealand.
That reputation has again been formally recognised, with Wai Ariki’s Qualmark Gold accreditation officially reaffirmed as of February 2026, confirming its ongoing delivery of exceptional visitor experiences and leadership in sustainable tourism.
Qualmark Gold is the highest rating awarded by Qualmark, New Zealand’s official tourism quality mark, delivered in partnership with Tourism New Zealand. Wai Ariki’s General Manager Debbie Robertson said the continued Gold status reflects the depth and consistency of the spa’s operations.
“Qualmark’s assessment is comprehensive, spanning design, operations, sustainability, leadership and cultural integrity. Having our Gold status reaffirmed confirms that we consistently deliver at the highest level.
“This recognition belongs to our people. Our team brings our kaupapa to life every day, supported by our Ngāti Whakaue owners. Together, we continue to deliver experiences that are authentic, welcoming and world class,” said Debbie.
Wai Ariki continues to gain attention from guests around the world, with international comedian Jimmy Carr recently naming it his favourite Rotorua experience during a live show. Alongside visits from high profile guests including Jason Momoa, New Zealand’s Black Ferns and musician Stan Walker, to name a few.
The reaffirmed Qualmark Gold status stands as recognition of the people, leadership and kaupapa (guiding purpose) behind Wai Ariki and the ongoing commitment to sharing Ngāti Whakaue culture through exceptional, culturally grounded wellness experiences.
About Wai Ariki
Located in the heart of Rotorua, Wai Ariki is uniquely inspired, curated and owned by Ngāti Whakaue, with every element grounded in Ngāti Whakaue values, healing practices and manaakitanga (hospitality), the centuries old concept of welcoming and caring for manuhiri (guests).
To learn more or experience Wai Ariki Hot Springs and Spa, visit the website.
